How much to charge for yoga instruction
Rates reviewed July 2026
Most yoga instruction is priced $40–$150 per class in 2026, with about $75 typical. By the job, a studio group class usually runs $40–$90. Your rate depends mainly on private session vs. studio group class.
Yoga instruction is priced per class for studios and per session for private clients, where the real money is. Private and small-group sessions command far more than a per-head studio class, so build toward them.
You should charge
$74
per class · typical $40–$150
Quote at the low end instead of here and you hand back $34 per class. Every single job.
Why this number. Build toward private and small-group sessions and sell them in packages. A studio pays a flat class rate regardless of attendance; private clients pay for your full attention, and packages keep them on the mat consistently.
Got your number? The hard part is keeping it when the client pushes back.
Typical yoga instruction prices
| Job | Typical range |
|---|---|
| Studio group class (flat) | $40 – $90 |
| Private session (1-on-1) | $75 – $175 |
| Small-group / corporate | $100 – $250 |
Free · The words, not just the number
Get the yoga instruction pricing script
A short, calm script for quoting yoga instruction in person. The goal is not to pitch. It is to ask a few good questions, say your number once without flinching, and let them talk themselves into yes.
- ✓The questions to ask before you ever name a price
- ✓How to say your number so it lands, then stay quiet
- ✓The line for when they say "that's too much" (no discounting)
- ✓A rate-increase template for clients you already have
- ✓Plus What to Say: the free AI that answers any client pushback
Instant unlock, and a copy in your inbox. No spam. The calculator stays free either way.
What changes the price
- Private session vs. studio group class
- Class length and group size
- Travel for in-home private sessions
- Your certifications and specialty
The pricing move most people miss
Build toward private and small-group sessions and sell them in packages. A studio pays a flat class rate regardless of attendance; private clients pay for your full attention, and packages keep them on the mat consistently.
What to SayAI
They pushed back on your price? Get the exact reply.
Paste what a yoga instruction client says. A sales-psychology-trained AI writes the words that hold your price, in seconds. Free.
Get the reply →Frequently asked questions
How much should I charge for yoga instruction?+
Most yoga instruction is priced $40–$150 per class, with a typical rate around $75 per class. Where you land inside that range comes down mainly to private session vs. studio group class and class length and group size. Use the range as your anchor, then adjust up for experience, strong demand, and a higher cost-of-living area.
What is the best way to price yoga instruction?+
Most yoga instruction is priced per class, which is easy for clients to understand. Set a clear minimum so small jobs still cover your time and travel, and bundle add-ons into packages to lift the average ticket rather than discounting.
How much should I charge for yoga instruction as a beginner?+
Starting out, price near the lower end of the range, roughly $40 to $75 per class. Resist going below that to win work: a price that is too low attracts price-shoppers, signals low quality, and is hard to raise later. Once you have a few happy clients and reviews, move toward $150.
What affects how much yoga instruction costs?+
The biggest factors are private session vs. studio group class; class length and group size; travel for in-home private sessions; your certifications and specialty. Two jobs that look alike can price very differently once these are accounted for, which is why a quick walkthrough or a few questions before quoting protects your rate.
How do I quote yoga instruction so the client says yes?+
Build toward private and small-group sessions and sell them in packages. A studio pays a flat class rate regardless of attendance; private clients pay for your full attention, and packages keep them on the mat consistently. Put the quote in writing with exactly what is included, state the price once without apologizing for it, and give one clear next step. A confident, well-structured quote wins jobs at a higher price than a vague one at a lower price.