The Exact Message to Raise a Client's Rate
By Karl Kniseley·3 min read·Updated June 2026
The message that keeps a client through a price rise is short, gives plenty of notice, and treats the increase as routine. The apology and the long justification are what make it feel negotiable. Confidence, not explanation, is what holds the relationship and the new number.
A template you can adapt
Hi name, a quick heads up that my rate for the service is moving to the new rate starting the date. I have really valued working with you and wanted to give you plenty of notice. Nothing else changes. That is the whole message. Resist the urge to add to it.
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