Wedding Planner Cost: What to Charge (Day-of, Partial, Full) 2026
6 min read·Updated June 2026
The short answer
Wedding planning is commonly priced as a tiered flat fee: roughly $800 to $2,000 for day-of coordination, $2,000 to $5,000 for partial planning, and $5,000 to $20,000+ for full planning of a large or complex wedding. Some planners instead charge a percentage of the total wedding budget.
The three packages
- Day-of coordination: $800 to $2,000, you run the day they planned.
- Partial planning: $2,000 to $5,000, you help with key pieces.
- Full planning: $5,000 to $20,000+, you handle it end to end.
Flat fee vs. percentage of budget
A flat fee is clean and easy for couples to understand. A percentage of the budget (often 10% to 15%) scales your pay with the size of the wedding, which makes sense for large events but can scare off budget-conscious couples. Many planners use flat tiers and reserve percentage pricing for high-budget clients.
Lead with day-of, upsell to full
Day-of coordination is the affordable entry that gets couples in the door; many realize partway through that they want more help and upgrade to partial or full planning. Price the tiers so the jump up always feels worth it. The real product you are selling is the stress you take off the couple. Use the free calculator to set your package fees.
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